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Privacy Policy

Effective Date: May 28, 2026 • Last Updated: May 28, 2026

Adapt Marketing ("we," "us," or "our") operates the website at adaptmarketing.com and related subdomains (collectively, the "Site"). This Privacy Policy explains how we collect, use, disclose, and protect information about you when you visit the Site or engage with our services.

By using the Site, you agree to the practices described in this policy. If you do not agree, please discontinue use of the Site.

1. Information We Collect

Information You Provide

  • Contact inquiries — name, email address, company name, phone number, and message content submitted through our contact form.
  • Demo requests — name, email, LinkedIn URL, and other details you supply when requesting a live demo.
  • Client portal credentials — if you access our client portal at voice.adaptmarketing.com, we collect login credentials and usage data associated with your account.

Information Collected Automatically

  • Log data — IP address, browser type, operating system, referring URLs, pages viewed, and timestamps.
  • Cookies and similar technologies — session cookies to maintain state and analytics cookies to understand usage patterns.
  • WebMCP audit data — if you use our WebMCP Audit Tool, we collect the domain you submit and the audit results generated.

2. How We Use Your Information

We use collected information to:

  • Respond to inquiries and fulfill demo or service requests.
  • Operate, maintain, and improve the Site and our services.
  • Send transactional communications related to your interactions with us.
  • Send marketing communications where you have opted in or where permitted by law (you may opt out at any time).
  • Analyze usage trends to improve our products and user experience.
  • Comply with legal obligations and enforce our terms.

3. How We Share Your Information

We do not sell your personal information. We may share information:

  • Service providers — third-party vendors (e.g., database hosting via Supabase, communication tools) who process data on our behalf under confidentiality obligations.
  • Business transfers — in connection with a merger, acquisition, or sale of assets, your information may be transferred as a business asset.
  • Legal compliance — when required by law, subpoena, or to protect the rights, property, or safety of Adapt Marketing, our clients, or others.

4. Cookies

We use essential cookies to operate the Site and analytics cookies (such as those provided by Cloudflare Web Analytics) to understand traffic patterns. Analytics data is aggregated and does not personally identify you. You may disable cookies in your browser settings; however, some Site functionality may be affected.

5. Data Retention

We retain contact and demo submission data for as long as reasonably necessary to fulfill the purposes described in this policy or as required by law. You may request deletion of your information at any time by contacting us (see Section 8).

6. Security

We implement industry-standard technical and organizational measures — including encrypted connections (TLS/HTTPS), database-level Row Level Security, and access controls — to protect your information. No method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

7. Third-Party Links

The Site may contain links to third-party websites (e.g., LinkedIn, GitHub). We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies.

8. Your Rights and Choices

Depending on your jurisdiction, you may have rights to access, correct, delete, or restrict processing of your personal information. To exercise these rights or to opt out of marketing communications, contact us at:

Adapt Marketing

120 Dry Ave #102, Cary, NC 27511

Phone: (919) 642-1137

Website: adaptmarketing.com

We will respond to verified requests within 30 days.

9. Children's Privacy

The Site is not directed to individuals under the age of 16. We do not knowingly collect personal information from children. If we become aware that a child has provided us with personal information, we will delete it promptly.

10. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Last Updated" date at the top of the page. Continued use of the Site after changes are posted constitutes your acceptance of the updated policy.

11. Governing Law

This Privacy Policy is governed by the laws of the State of North Carolina, United States, without regard to its conflict of law provisions.